JOKES. I’ve always loved what I do. 

BUT twelve years in business... (I was a national award-winning makeup artist, then educator in my previous life) and I spent a majority of the first ten years chasing a feeling which completely burnt me out.

I leached the excited hit of a new brand shoot. Felt good-enough when clients booked. Felt worth listening to when an IG post did well. Instead of just unconditionally feeling in my best state and able to return there fast no matter what sh*t hit the fan.

Increasingly I felt good when things were in my favour and I was flat-out productive... but flat, dysregulated, zingy and self-doubting when they weren't. This saw my emotional state behind the scenes becoming more and more compromised. My revenue increasingly pleauting (WHY COULDN'T I GO OVER A CERTAIN NUMBER OF CLIENTS INSIDE MY COACHING MEMBERSHIP???) and it harder and harder to "click" into gear on a Monday morning. Forcing myself to show up on line after crying post school run in the gym car park.

Depite having a great mindset it was an exhausting. And subtley sabotaging the results I was breaking my back for behind an outwardly booming coaching and online sales business. In things like... zero phone boundaries, CONSTANTLY reactive to client messages or IG comments. Overly accessible "every man and their nan" having my phone number meaning ZERO work life separation. Paralysis for 6 months+ when I wanted to map my signature evergreen offer because my brain was just so f*cking scattered. And my content lacking the magnetism it required because I was shattered from my own SELF.

I started mindset work at 21, so the missing piece was never surface-level positivity. It was freeing my mind and learning to feel what I wanted unconditionally, instead of waiting for the numbers to hand them to me.

Cracking that is what lets me create content feeling as powerful in a blippy £6k month as a £30k one. And that state is what’s made everything after it sharper, my productivity, sales, my clear-headedness, my ability to switch off and actually sleep. Be emotionally present at home without thinking "f*cking hell I still have so much it do" It’s the whole game.  

I'm Lissy - solo mum of three, twelve years in business, and I spent most of the first ten chasing a feeling instead of securing it. Until I cracked how to feel like that b*tch in a blippy £6k month, not only a £30k one. Turns out that's the whole game.

Lol, joke. I’ve always loved what I do.

BUT I spent a successful 12 year career (beginning as an award-winning makeup artist if you're new here!) in entrepreneurship chasing a feeling from my achievements without realising.

I’ve never had any desire to achieve less. I always want to achieve more. Always have, always will. But what I realised after hitting the "money", is no matter what you achieve - if you don’t determine how you want your success to feel, you’re f*cked. Because it’ll never feel easeful, balanced or fully self-believing if you don’t aim for it in the and know how to actually build it regardless of your external circumstances.

I spent the first 10 years CHASING, on autopilot, leaching those feel-good feelings from things outside of me. Chasing that excited, lit-up feeling in a new brand shoot. Feeling like I was good enough when several clients booked me. Feeling like I was interesting and worth listening to when my IG post got great engagement.

Not only did this create an exhausting rollercoaster I could no longer sustain (or wanted to), but it was sabotaging the result I was working so hard for behind my then booming coaching and online sales businesses. It didn’t take a rocket scientist to work out that if you’re overthinking and feeling a bit sh*t, screw how hard you work, how many hours you put in or how much you post. It’s never going to be as strong, powerful or effective as when you feel great. And that just isn't smart.

I started self-development and mindset work at 21, so the missing piece to feeling 100% unshakable, believing and regulated no matter what, wasn’t surface level mindset. It wasn’t a positive attitude, hard work or more “when I have an offer that can scale I’ll feel more free” 🚩 It was that little piece underneath: unconditionally knowing how to feel the things I want to feel from the success I’m chasing, FIRST.

Cracking this, means I can create content feeling as powerful in an occasional blippy £6k month... as I do in a £30k month. That’s state is what makes my productivity and sales the following month, exceptional. My clear-headedness. Emotional regulation. Non-shouty presence at home. Ability to switch off and sleep without waking at 2am thinking about work, arriving FRESH the next day.

That’s what I cracked the code to. Not just mastering it, but teaching it in the easiest, most digestible audio-taught way to hundreds and hundreds of incredible women in business. 

Feeling unshakable, especially as a solo mum of 3 - having a brain that doesn’t just know what to SAY on a sales call but how to sit there FEELING relaxed as f*ck like “she’s already in, how cool” in my opinion is what all women in business should prioritize. It sees women 10x their sales and easefully increase their revenue (one did £9k more in month one last month, working no more hours which is something I've seen more times than I can count), but importantly operate in a way that feels easeful, not hectic no matter the load, nourished, emotionally-free and genuinely balanced. Happy f*cking days.

So; I care massively about showing women a way to amplify their success that doesn’t require becoming an “always on” robot, forever pedastalling someone else’s cookie cutter blueprint or losing their personality. BC being a dysregulated shell of myself and toxic hustle BS is not my vibe, and I suspect not yours either.